JOKR, the instant online grocery delivery, has rolled out its new wallet system across various markets, namely Chile, Colombia, Mexico and Peru
This rewards consumers with points for purchases that they can later use to pay for their groceries or any items from the app’s catalog of thousands of available products. The wallet system offers a regular, transparent and easy-to-understand cashback solution that will allow customers to enjoy great savings, while they make the most of their time by not having to go out shopping for groceries.
At the core of the wallet system are JOKR Points, which users earn as a reward for inviting friends, completing different shopping missions or a percentage of every purchase they make from the app. After a user has successfully completed a purchase, the wallet connected to their JOKR account automatically receives the earned points, so the next time the user is about to pay for their purchase, they can easily activate their points at the payment section and use them as if they were cash.
“At JOKR we’re constantly looking for ways to make the customer experience easier, faster and more exciting. For this reason we’re pleased to introduce our wallet system and JOKR Points, which were designed by our team to reward the preference of our loyal customers with every purchase in a simple way. This new system is a solid addition to the long list of features that differentiate our brand’s value proposition and we’re glad our users are already taking advantage of it,” explained Ralf Wenzel, JOKR’s founder and global CEO.
Also the JOKR app heavily relies on Artificial Intelligence, to help its users find what they want, when they need it in a faster way, thanks to hyper customized suggestions.The same principle will be applied to the wallet system, hence presenting offerings that are specifically tailored to the customer’s shopping history and preferences.
Another value driver for the Wallet is the accessibility for customers. Instead of waiting for promotional emails or screening external promotional sites, the app directly displays all applicable promotions and conditions. Further, the wallet allows for easy implementation of joint promotions with partner brands, offering an fun and uncomplicated way to get more points (for example X2, 3X or even more) when purchasing selected items, while eliminating the need to memorize or apply voucher codes.
This new addition to the JOKR offering is set to increase customer loyalty, engagement, and satisfaction.